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What is Article Marketing – How to Guide for Beginners

What is Article Marketing – How to Guide for Beginners

Article by Randy Baker

What is Article Marketing – How to Guide for Beginners – Business – Affiliate Programs

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Article marketing is one of the sheer basics of internet marketing . Having articles all over the web is a marketing method which lets you to invest some time and effort right now and harvest the profits for years to come. This article will explore some of the advantages of article marketing and its nuances in order to assist internet marketers in using it to their greatest advantage.

Someone who’s been doing internet marketing awhile knows that writing articles is imperative to the success of one’s online campaigns. Having articles in multiple article directories is a great way of attaining links back to your site, therefore building your site’s popularity. When a page has many links back to it it helps to attain good positioning in the search engines . An article directory which has a high page rank is the proper place to submit articles as this helps to increase your page’s rank.

Remember that people take articles they enjoy and publish them in their ezines and on their websites, further providing you, the author, with more back links and higher ranking.

When you have articles of your own posted in article directories you can slowly build your name as an expert in your niche. People will be more apt to trust your recommendations.

Although it may be tempting to write a bunch of articles in one day and submit them to several directories, use caution with this. Why is that? Because Google is quite sensitive about a sudden surge in traffic to a link. Although we would all love a sudden surge in traffic, it may cause Google to de-index your site in order to look in to the cause for the sudden popularity of your site. It’s better to submit articles every couple of days.

In the process of article marketing, don’t submit an article that is already on your own website. It could be deemed duplicate content and you don’t want that! Google would consider the site which is higher ranking to be the originator of the article (the article directory) and your site’s page rank may suffer.

Don’t submit PLR articles without making modifications!! There is so much PLR available today (free and otherwise) and it is very tempting to just snatch it and use it. Don’t do it. The intention of these articles is to provide you with a basis for an article. Read it and rewrite it in your own words. Duplicate articles could be rejected by the article directories and the directories may just decide to ban your account.

Try to use good keywords in your article’s title and also in the beginning of the first paragraph. Scatter your chosen keyword all over the article as well.

The majority of article directories allow you to use hyperlinks. For advanced and efficient article marketing try to use anchor text that relates to the keywords you are targeting. This will help you reach a better position in the SERP’s ( search engine result pages). If you are targeting the word “gardening tips” make sure to hyperlink to your website from each mention of the term in your article. This will help your gardening site be higher in the search results for the term “gardening tips”.

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Try to keep in mind that people will be reading your article. Make it readable for them and don’t just concentrate on the density of your keywords. If people don’t like reading the article, they won’t bother reaching the end of it, which is where you will lead them to your site from the ever-important resource box!

In summary, article marketing is a very important, even critical, element of internet marketing . Every internet marketer should be making the effort to become proficient in article marketing and learning how to write decent quality articles in as little time as possible. It will bring in tremendous long term results.

Please post a comment letting me know if the advice in this article will help in the success of your business.

About the Author

Randy Baker
Legitimate Work From Home Solutions

Article Marketing Robot
Add your articles to over 8000 directories.

Killer Content
Get 100 Money Making Websites

Use and distribution of this article is subject to our Publisher Guidelines
whereby the original author’s information and copyright must be included.

Randy Baker



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Randy Baker
Legitimate Work From Home Solutions

Article Marketing Robot
Add your articles to over 8000 directories.

Killer Content
Get 100 Money Making Websites












Use and distribution of this article is subject to our Publisher Guidelines

whereby the original author’s information and copyright must be included.

 
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