magnify
Home Google Index Checker 10 Tips For Seo Competitive Intelligence Analysis
formats

10 Tips For Seo Competitive Intelligence Analysis

10 Tips For Seo Competitive Intelligence Analysis

Article by Royce Golston

10 Tips For Seo Competitive Intelligence Analysis – Marketing

Search by Author, Title or Content

Article ContentAuthor NameArticle Title

Home
Submit Articles
Author Guidelines
Publisher Guidelines
Content Feeds
RSS Feeds
FAQ
Contact Us

While creating the SEO Competitive Intelligence report, use an excel sheet to match the researched metrics together with your own website. the subsequent Metrics of the competing website may be analyzed:

1. Page Title and Meta Tags:
These are considered the core metrics while optimizing a web site. The Page Title, Keywords & description Meta Tag can either be obtained from Toolbar options: view -> Page source or from the various free Meta Tag analyzer tools on the web.

2. Internal Linking:
This helps in analyzing how an internet site is linked to its inner web pages. A well linked web site helps in correct distribution of the Page Rank to inner pages together with simple navigation for the user.

3. URL Structure:
The URL structure of the inner pages of high ranking websites may be analyzed to get the most well-liked and search engine friendly way to structure the URL.

4. range of websites indexed:
This can be calculated by coming into ‘Site:www.domainname.com’ in the text field of the Search Engine . an everyday updated website is indexed at regular intervals. the most aim of calculating number of indexed pages is to research the scale of a web site.

5. variety of Outbound Links
Keep track of the number of outbound links from the competitor’s website. Regular analysis provides a thought of the frequency with which the competing website links out to other websites.

6. number of Inbound Links:
Link popularity of a web site may be calculated using the backlinks checker tool or Google Webmasters Tool. this offers an estimate of how well-liked the website is and how many distinctive websites are linking back to it. more the quantity of distinctive inbound links more is the PR of the web site.

7. Traffic:
Traffic of the competing website are often calculated by using sites like Alexa and Compete. Quantcast will be used to examine the demographics of the website.

8. Blogging:
This answers questions like,
1. How often will the competitor add recent content to their site?
2. range of subscribers,
3. Average range of comments on each post to gauge active participation from the readers.

9. Social Media:
Social Media promoting helps build brands online by reaching out to the consumers. Check that social networking and bookmarking sites is the competing website registered on. Do they use social media for customer support or to allow out latest product info to the customers?

10. Search Engine Marketing:
Is the competition using Google AdWords? What keywords are being targeted? How is the quality of the ads served across the search engines ? which websites are being targeted for contextual placement?

The answer to any or all these queries offers data on the quality and effectiveness of an internet site. Comparing one or a lot of competing websites primarily based on the on top of metrics helps in discovering new opportunities and taking appropriate actionable insights.

About the Author

While making the SEO Competitive Intelligence report, use an excel sheet to check the researched metrics along with your own website. the subsequent for more information please visit check the site and Backlink Checker or to directly visit website = http://www.emarketschool.com/backlinkchecker

Use and distribution of this article is subject to our Publisher Guidelines
whereby the original author’s information and copyright must be included.

Royce Golston



RSS Feed


Report Article


Publish Article


Print Article


Add to Favorites

Article Directory
About
FAQ
Contact Us
Advanced Search
Privacy Statement
Disclaimer

GoArticles.com ? 2012, All Rights Reserved.

While making the SEO Competitive Intelligence report, use an excel sheet to check the researched metrics along with your own website. the subsequent for more information please visit check the site and Backlink Checker or to directly visit website = http://www.emarketschool.com/backlinkchecker












Use and distribution of this article is subject to our Publisher Guidelines

whereby the original author’s information and copyright must be included.

 
 Share on Facebook Share on Twitter Share on Reddit Share on LinkedIn
No Comments  comments